Dallas Cowboys

NFL franchise

League

NFL

Location

Dallas, TX

Valuation

$13.0B · Forbes

Forbes Rank

Avg Mentions/Run

45.7

#2Kansas City Chiefs

AI insight

Dallas Cowboys is consistently visible across all four AI platforms — a balanced answer-share profile.

BX Overall trend

Bowstone Index

65.4

BX Overall combines AI visibility and social momentum across all tracked franchises.

NFL (BX 66.0)

Good

1-week change

+0.2

vs. Aug 15, 2026

Both weeks are reconstructed from the mentions and social snapshots on record now, not captured at the time — so a later correction to either input moves a week already reported.

Driver mix (this week)

AI Visibility

—

Social Presence

+0.7

AI Visibility Rank

of 32 NFL franchises

ranked by AI mention share

AI Visibility Rank (all leagues)

of 230 franchises

ranked by AI mention share

BX Overall Rank

of 230 franchises

combines AI visibility + social momentum

AI Visibility

100.0

normalized across all 230 franchises100th percentile

Social Presence

1.10.7

+0.1% WoW · normalized across all 230 franchises80th percentile

2.8 within NFL

Market Signal

100.0

Mentions (latest run)

+3 vs prior run

Dominant platform

Claude

19 of 68 mentions

Avg. rank when listed

1.6

49 ranked appearances

Total followers

9.2M

+0.1%

Why it moved this week

+2 mentions

Aug 15, 2026 → Aug 22, 2026 · one or both runs reconstructed from stored mentions

Paid tier

Full driver breakdown, model contribution, and prompt-level changes.

Attribution is probabilistic. These are the prompts, models and sources whose measurements changed most alongside this entity — not a claim that any of them caused the movement.

Platform dependence

Claude19 (28%)
GPT-4o17 (25%)
Gemini17 (25%)
Perplexity15 (22%)

Recommendation quality

411total mentions across all tracked runs

Top MentionNamed first or most prominently239 (58%)
Strong MentionActively discussed, not just listed31 (8%)
ListedAppeared in response without emphasis141 (34%)
QualifiedMentioned with caveats or reservations0 (0%)

AI sentiment breakdown

Positive 88%Neutral 12%Negative 0%

Sentiment by platform

Claude81% positive
GPT-4o94% positive
Gemini85% positive
Perplexity91% positive

Social followers over time

AI mentions trend

ClaudeGPT-4oGeminiPerplexity

Top cited domains

Perplexity only · cited per question, not per entity

en.wikipedia.org12 prompts50%
reddit.com12 prompts50%
linkedin.com11 prompts46%

+239 more domainsPaid tier

Share of the 24 cited questions this entity was mentioned in.

Recent news mentions

Weekly digests · entity named, not necessarily the lead story

Not yet surfaced in weekly news summaries.

Why it matters

Balanced platform profile
Visibility is spread across platforms — a balanced profile that limits the risk of disappearing from any one AI assistant.
AI momentum building
AI mention share moved +0.1% run-over-run. Rising AI visibility often precedes broader attention — track this entity against social growth on the Correlation view.
Latest market value on record
$13.00B (forbes, Aug 28, 2025). Market Signal is tracked as a standalone data point alongside the Bowstone Index, not as one of its weighted components — see the Correlation view.