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Benchmark published · Oct 31, 2026Core v2 · Published observation (4 models)
Los Angeles Lakers
NBA · Team / program

Los Angeles Lakers

Brand visibility across AI answers. Published scores, comparable social signals,
and the evidence behind this Core observation.

BX Overall

59.2Published composite · 0–100

AI Visibility

91.1#1 in NBA · AI Visibility

Social Presence

0.02 of 2 platforms comparable

Week-over-week

+0.7BX Overall points

AI Visibility +1.0 points

BX Overall History

Oct 31, 2026BX Overall

Peer Rank

View all rankings →
#1

AI Visibility among NBA teams

Comparable teamsAI rankBX Overall
Golden State Warriors#239.5
Chicago Bulls#320.5
Boston Celtics#420.7
New York Knicks#515.0

What’s driving this score?

AI concepts · 70% peer group / 30% cross-sport
ConceptPeer groupCross-sport
Brand strength
100.0
65.0
Global reach
100.0
95.0
Cultural relevance
100.0
80.0
Commercial appeal
90.0
65.0
Recognition
100.0
70.0

Analyst note

Oct 31, 2026

Leading peer-group AI Visibility

Los Angeles Lakers records 91.1 AI Visibility, ranking #1 among eligible NBA teams. Social Presence is 0.0 and BX Overall is 59.2. These are published score levels; comparisons remain within the Core series.

Social Momentum

Social observations through 2026-10-31

Weekly follower movement is separate from Core AI history. Social Presence remains the published score.

Instagram

Comparable weekly observations
Latest recorded followers2026-10-31
24,414,165
Prior recorded followers2026-10-24
24,430,435
-16,270 followers-0.067%

X

Comparable weekly observations
Latest recorded followers2026-10-31
11,878,114
Prior recorded followers2026-10-24
11,887,701
-9,587 followers-0.081%
Published Social Presence 0.02 of 2 platforms comparable · Missing or flagged platforms are not scored as zero.

Featured AI answers & evidence

Selected excerpts from the published benchmark

Claude Rank 1

claude-sonnet-5

One of the most storied and widely recognized NBA franchises with global superstar history.

No cited sources supplied

Gemini Rank 1

gemini-3.8-flash

Consistently ranked as the most popular and recognized NBA franchise in North America due to its storied history, championship pedigree, and massive media footprint.

No cited sources supplied

OpenAI Rank 1

gpt-6-sol

The Lakers lead a U.S. survey of NBA fans’ favorite teams and have an exceptionally large social-media following. (statista.com)

39 cited sources

Perplexity Rank 1

sonar-pro

The Lakers have the largest estimated NBA fanbase and the highest U.S. recognition among current teams.[1][2][3]

10 cited sources