…
Benchmark published · Oct 31, 2026Core v2 · Published observation (4 models)
Boston Celtics
NBA · Team / program

Boston Celtics

Brand visibility across AI answers. Published scores, comparable social signals,
and the evidence behind this Core observation.

BX Overall

20.7Published composite · 0–100

AI Visibility

31.4#4 in NBA · AI Visibility

Social Presence

0.72 of 2 platforms comparable

Week-over-week

+1.3BX Overall points

AI Visibility +1.7 points

BX Overall History

Oct 31, 2026BX Overall
#4

AI Visibility among NBA teams

Comparable teamsAI rankBX Overall
Los Angeles Lakers#159.2
Golden State Warriors#239.5
Chicago Bulls#320.5
New York Knicks#515.0

What’s driving this score?

AI concepts · 70% peer group / 30% cross-sport
ConceptPeer groupCross-sport
Brand strength
40.0
0.0
Global reach
40.0
0.0
Cultural relevance
50.0
0.0
Commercial appeal
45.0
0.0
Recognition
45.0
10.0

Analyst note

Oct 31, 2026

A published view of Boston Celtics

Boston Celtics records 31.4 AI Visibility, ranking #4 among eligible NBA teams. Social Presence is 0.7 and BX Overall is 20.7. These are published score levels; comparisons remain within the Core series.

Social Momentum

Social observations through 2026-10-31

Weekly follower movement is separate from Core AI history. Social Presence remains the published score.

Instagram

Comparable weekly observations
Latest recorded followers2026-10-31
8,272,461
Prior recorded followers2026-10-24
8,265,290
+7,171 followers+0.087%

X

Comparable weekly observations
Latest recorded followers2026-10-31
3,966,000
Prior recorded followers2026-10-24
3,967,079
-1,079 followers-0.027%
Published Social Presence 0.72 of 2 platforms comparable · Missing or flagged platforms are not scored as zero.

Featured AI answers & evidence

Selected excerpts from the published benchmark

Claude Rank 3

claude-sonnet-5

Historic franchise with the most championships, giving it deep brand recognition.

No cited sources supplied

Gemini Rank 4

gemini-3.8-flash

Holds immense brand awareness as the NBA's winningest franchise and a cornerstone of major sports markets.

No cited sources supplied

OpenAI Rank 4

gpt-6-sol

The Celtics rank fourth in the fan survey and have a substantial social-media audience. (statista.com)

39 cited sources

Perplexity Rank 4

sonar-pro

The Celtics’ historic success and large current fanbase make them one of the league’s most recognized franchises.[1][2][3]

10 cited sources