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Benchmark published · Oct 31, 2026Core v2 · Published observation (4 models)
Chicago Cubs
MLB · Team / program

Chicago Cubs

Brand visibility across AI answers. Published scores, comparable social signals,
and the evidence behind this Core observation.

BX Overall

19.1Published composite · 0–100

AI Visibility

29.4#4 in MLB · AI Visibility

Social Presence

0.02 of 2 platforms comparable

Week-over-week

0.0BX Overall points

AI Visibility 0.0 points

BX Overall History

Oct 31, 2026BX Overall
#4

AI Visibility among MLB teams

Comparable teamsAI rankBX Overall
New York Yankees#158.3
Los Angeles Dodgers#237.6
Boston Red Sox#325.4
San Francisco Giants#55.5

What’s driving this score?

AI concepts · 70% peer group / 30% cross-sport
ConceptPeer groupCross-sport
Brand strength
40.0
0.0
Global reach
35.0
0.0
Cultural relevance
45.0
0.0
Commercial appeal
45.0
0.0
Recognition
45.0
0.0

Analyst note

Oct 31, 2026

A published view of Chicago Cubs

Chicago Cubs records 29.4 AI Visibility, ranking #4 among eligible MLB teams. Social Presence is 0.0 and BX Overall is 19.1. These are published score levels; comparisons remain within the Core series.

Social Momentum

Social observations through 2026-10-31

Weekly follower movement is separate from Core AI history. Social Presence remains the published score.

Instagram

Comparable weekly observations
Latest recorded followers2026-10-31
2,126,710
Prior recorded followers2026-10-24
2,127,227
-517 followers-0.024%

X

Comparable weekly observations
Latest recorded followers2026-10-31
2,505,542
Prior recorded followers2026-10-24
2,508,730
-3,188 followers-0.127%
Published Social Presence 0.02 of 2 platforms comparable · Missing or flagged platforms are not scored as zero.

Featured AI answers & evidence

Selected excerpts from the published benchmark

Claude Rank 4

claude-sonnet-5

Beloved nationally for their long championship drought, Wrigley Field tradition, and broad cable TV exposure.

No cited sources supplied

Gemini Rank 4

gemini-3.8-flash

Decades of nationwide broadcasts on WGN-TV and historic Wrigley Field established the Cubs as a household name throughout North America.

No cited sources supplied

OpenAI Rank 4

gpt-6-sol

The Cubs’ longstanding national following makes them highly recognizable. (sportsbusinessjournal.com)

29 cited sources

Perplexity Rank 3

sonar-pro

The Cubs rank among MLB’s largest fanbases and tie the Yankees for the highest YouGov popularity score.[1][2]

10 cited sources