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All entities
D.C. United

D.C. United

MLS franchise

League
MLS
Location
Washington, DC
Valuation
$0.5B · Forbes
Forbes Rank
#25
Avg Mentions/Run
1.0
Share
#21Real Salt Lake#23Sporting Kansas City
AI insight

D.C. United is well known to Perplexity but nearly invisible on Claude and GPT-4o and Gemini.

BX Overall trend

Bowstone Index
4.4

BX Overall combines AI visibility and social momentum across all tracked franchises.

MLS (BX 5.4)
Fair
1-week change
+3.2

vs. Aug 15, 2026

Both weeks are reconstructed from the mentions and social snapshots on record now, not captured at the time — so a later correction to either input moves a week already reported.

Driver mix (this week)
AI Visibility
+6.5
Social Presence
-2.8
AI Visibility Rank
#17
of 30 MLS franchises
ranked by AI mention share
AI Visibility Rank (all leagues)
#121
of 230 franchises
ranked by AI mention share
BX Overall Rank
#131
of 230 franchises
combines AI visibility + social momentum
AI Visibility
6.56.5
normalized across all 230 franchises43rd percentile
7.4 within MLS
Social Presence
0.62.8
+0.1% WoW · normalized across all 230 franchises61st percentile
1.5 within MLS
Market Signal
36.8
Mentions (latest run)
1
0.0
Dominant platform
Perplexity
1 of 1 mentions
Avg. rank when listed
2.0
1 ranked appearances
Total followers
407.4K
+0.1%

Why it moved this week

+1 mention

Aug 15, 2026 → Aug 22, 2026 · one or both runs reconstructed from stored mentions

Too little movement to attribute. The week's changes are within the range a single re-run of the same prompts would produce.

Attribution is probabilistic. These are the prompts, models and sources whose measurements changed most alongside this entity — not a claim that any of them caused the movement.

Platform dependence

  • Claude0 (0%)
  • GPT-4o0 (0%)
  • Gemini0 (0%)
  • Perplexity1 (100%)

Recommendation quality

3total mentions across all tracked runs
  • Top Mention0 (0%)
  • Strong Mention1 (33%)
  • Listed2 (67%)
  • Qualified0 (0%)

AI sentiment breakdown

Positive 33%Neutral 67%Negative 0%
Sentiment by platform
  • Claude0% positive
  • GPT-4o—
  • Gemini—
  • Perplexity100% positive

Social followers over time

AI mentions trend

ClaudeGPT-4oGeminiPerplexity

Top cited domains

Perplexity only · cited per question, not per entity

  • artoffootballblog.com1 prompt100%
  • bigsoccer.com1 prompt100%
  • forsoccer.com1 prompt100%
+10 more domainsPaid tier

Share of the 1 cited question this entity was mentioned in.

Recent news mentions

Weekly digests · entity named, not necessarily the lead story

Not yet surfaced in weekly news summaries.

Why it matters

  • Concentrated on Perplexity

    100% of current AI visibility comes from Perplexity — presence on Claude and GPT-4o and Gemini is the biggest growth opportunity.

  • AI momentum building

    AI mention share moved +0.1% run-over-run. Rising AI visibility often precedes broader attention — track this entity against social growth on the Correlation view.

  • Latest market value on record

    $460M (forbes, Jun 10, 2025). Market Signal is tracked as a standalone data point alongside the Bowstone Index, not as one of its weighted components — see the Correlation view.